Federated Machine Learning (FedML) offers a decentralised approach to AI model training, addressing privacy concerns while balancing innovation with data protection in the digital age. However, it is not a solution without its limitations.

By evaluating the impact of recent legislative proposals, the limitations of trademark law, and the challenges of tackling greenwashing, this Insight sheds light on the complexities of aligning legal frameworks with sustainability goals.

A cultural shift within organisations is required given the growing awareness of the intersection between businesses practices and human rights. Fostering an ethical corporate culture must be seen as an essential component of business success and as a competitive advantage.